Free audit
Free Facebook Ads Audit
Paste your store URL and the audit reads up to five public pages, runs 26 checks across five areas Meta ads depend on and writes ten creative angles for your product. It takes about two minutes and never asks for access to your ad account.
You see the overall score, the tracking card and three ad ideas straight away. The full fix list, all five area cards and the remaining seven angles unlock with a free account.
- checks on the pages your ads send people to
- 26
- checks on the pages your ads send people to
- areas, from the ad itself to the purchase signal
- 5
- areas, from the ad itself to the purchase signal
- creative angles written for your product
- 10
- creative angles written for your product
Run the audit on your store
One audit a day per visitor. Public pages only, nothing is changed on your site.
01 · What it checks
Five areas Meta ads depend on
Most wasted spend on Meta is not a bidding problem. It is a missing purchase event, product data Meta cannot read, or a landing page that hides the offer on a phone. These are the 26 checks the audit runs, grouped by area.
| Area | What we look at | Why it matters for your ads |
|---|---|---|
| Tracking (5 checks) | Meta Pixel on the page, a standard event on page load, a product or lead event on a key page, signs of server-side events through the Conversions API, GA4 or Google Tag Manager. | Without a clean purchase or lead signal, Meta optimizes toward the wrong people and reported results drift away from your real sales. |
| Catalog (4 checks) | Product data a catalog can read, price, availability and a product image in that data. | Catalog and Advantage+ shopping ads build themselves from this data. Gaps mean products that never show or show at the wrong price. |
| Landing page (5 checks) | The page answers with status 200, it is served over HTTPS, a mobile viewport is set, the first byte arrives fast and the page weight stays light. | Most Meta traffic lands on a phone. A slow or broken first screen loses the click you already paid for. |
| Offer (7 checks) | A headline on the page, a headline that is short and specific, a clear call to action, a lead form where it fits, a visible price, reviews on site, and a linked returns or shipping policy. | The ad earns the click, the page has to close it. Missing price, proof or policies are the usual reasons people bounce. |
| Creative readiness (5 checks) | A product or share image, a range or hero product to feature, reviews to mine for hooks, video already on the site, and an offer clear enough to put in an ad. | These are the raw materials for the first round of ads, and they decide how fast new creative can go live. |
02 · Sample output
What the result looks like
Each check comes back as pass or missing with a short note on what was seen. The area cards add a score out of 100, and the ideas card turns what the audit found on your pages into hooks and formats for Feed, Stories and Reels.
| Area | Check | Result | What we saw |
|---|---|---|---|
| Tracking | Meta Pixel on the page | Pass | Base code loads on every page we fetched |
| Tracking | Server-side events (Conversions API) | Missing | No sign of a server-side setup, browser events only |
| Catalog | Price in product data | Pass | Price and currency present on product pages |
| Landing page | Light page weight | Missing | Home page is heavy on mobile, images not compressed |
| Offer | Returns or shipping policy linked | Pass | Linked from the product page footer |
First creative ideas
Sample, 3 of 10 visible-
Reels, 15 seconds
Three reasons customers reorder
Built from the reviews already on your product page
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Feed carousel
The full range in one swipe
One card per bestseller, price on every card
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Stories
Free returns, said in the first second
Your returns policy is a selling point, so it leads
03 · After the audit
What unlocks after you sign up
Running the audit costs nothing and commits you to nothing. What you do with the result is up to you.
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1
Read the free part
The overall score, the tracking card and three ad ideas show on the result page as soon as the checks finish.
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2
Create a free account to unlock the rest
Sign up with your email and a code from your inbox. The full fix list ordered by impact, all five area cards, the other seven angles and a watermarked PDF unlock on the same page.
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3
Hand it to us when you are ready
Pick a plan on the pricing page, grant partner access in your own Business Settings and the audit becomes the first brief of your account team.
Questions
Questions about the free audit
Anything else goes to [email protected], answered in writing.
Your store, five scores, ten ad angles
The form is at the top of this page. Paste your URL, pick three quick answers and watch the checks run.
- Price on the website, flat fee by spend band
- Partner access only, your accounts stay yours
- Monthly billing renews month to month, cancel online
Related pages
- Service Conversions API Conversions API setup with Pixel deduplication by event ID, event match quality checks and value tracking, monitored weekly as part of every plan.
- Service Creative testing Performance creative agency that tests Facebook and Instagram ads one variable at a time, logs every result and moves winners into your main campaigns.
- Guide How it works Our Facebook ads agency process, step by step. Choose a plan, fill in the brief, grant partner access, approve creatives and get weekly reports in one portal.
- Guide Pricing Facebook ad agency pricing as a flat monthly fee by ad spend band: Growth 3,000 USD, Scale 6,000 USD, Enterprise 12,000 USD. No percentage of spend.